Posts Tagged ‘Justin Bieber’

What do Pope Francis and President Donald Trump have in common? They both have a social media presence. Specifically, they both use Twitter to reach out to their followers. However, the similarity ends there. You could not have two more divergent tweeting styles than these two individuals.

I’m not talking about specific content. We all know that the Pope would not tweet about the Russian investigation, and Trump would not tweet about matters of scripture. What is so diverse is the style, the approach, and the reasons each has for using this specific social media platform.

President Trump loves to get up in the middle of the night and dash off a tweet. In fact “dashing off” a tweet is his signature style regardless of whether it enhances or debases the message he’s planning to send. The Pontiff, on the other hand, has a staff who culls tweet worthy messages for him to use. However, they do not send it for him until he has reviewed it. Nonetheless, you would never find him sitting at his desk after dinner and spontaneously sending a tweet!

“Some people can be good on Twitter, and other people can realize that Twitter brings out the worse in them,” he [Bishop Paul Tighe] said. Quoted in American Magazine, January 8, 2018 – Following Francis: The Pope’s Social Media Ministry Takes Off

Wouldn’t it be nice if President Trump took this quote to heart. We’d have a lot less controversy running through the White House these days.

Although the Pope doesn’t tweet about politics specifically, he does comment on topics that impact humanity across the globe: a 2017 tweet dealt with “welcome migrants and foreigners”, and one in 2015 was about the earth looking like “an immense pile of filth.”

According to the social media analytics group, Twiplomacy, from 2013-2015 the Pope was the most influential global leader on Twitter. In 2016 he became number four, knocked out by, you guessed it, candidate Trump! The Pope and the President continue to battle it out for the title of most followed global leader on Twitter, though Trump has consistently taken the lead since last summer. Both men have over 40 million followers but they both still have a long way to go to catch up with pop stars Katy Perry’s 108 million followers and Justin Bieber’s 104 million followers!

 

Advertisements